In 2013, counterfeit goods worldwide accounted for $461 billion. Nike is the most counterfeited brand globally, and Ray-Ban, Rolex, Supreme, and Louis Vuitton are the most copied brands worldwide. And while some copies look almost identical to the originals, there are slight differences we think you should know about.
At Bright Side, we want you to know how to recognize a fake product and the differences between originals and counterfeits in some of the most popular brands.
1. Nike shoes
\Nike Air sneakers have a texture that counterfeit manufacturers cannot imitate. This is because their materials are different, and so are their devices. Thus, in authentic Nike shoes, you will notice a hardness in the leather that will be missing in the counterfeit ones.
You will also need to examine the symmetry of the sneakers. If something looks asymmetrical, then it may be a counterfeit product.
2. Ray-Bans
- Authentic Ray-Ban lenses with plastic frames are made in one whole piece. If it’s a metal frame, then the central part must look neat and can have small details but no protruding points.
- Most often, the lenses are made of real glass, but some can be made of plastic. To know if yours is one of them, go to the manufacturer’s official website.
- In the upper right corner of the right lens, you can find the inscription of the Ray-Ban logo. It is engraved on the surface of the lens, so it is impossible to erase it.
- On the outside of the temples, there should also be an inscription detailing the manufacturer. In addition, the item’s serial number is usually on the left side and the country of manufacture on the right side.
3. Fila shoes
- If you look at the letter “F” on your Fila shoes, you will notice that there is some irregularity in the stitching. This is perfectly normal on all original Fila shoes. What is not normal is for the letter “F” to be really sharp on the top two edges. On the fake shoes, these edges almost touch the square surrounding the logo, which should not be the case.
- Next, look at the details of the toe cap, especially the holes in the front. There should be the same distance between each hole, but if not, you probably bought a fake pair of sneakers.
- In addition, the heel logo may be completely different. On the original sneakers, that logo is the same as the one on the tongue.
4. Burberry scarf
- The authentic scarf always has well-defined lines and a dense texture.
- The fringe yarns in a scarf should be well rolled and spaced apart, they do not fall apart when touched.
- The brand name on the label attached to the article must be written in capital letters. Also, the label must contain information about the country of manufacture and the composition of the scarf.
5. Gucci handbags
- First, you should examine the two “G’s” on the front of your bag. The serifs of the G’s should be long and sleek looking and not thick. Also, the rounded part of the G should be a perfect oval and not pointed. If the logo looks blurry, it is probably fake.
- Look closely at the stitching, as a genuine Gucci bag will have even stitching. If the stitching on your bag looks uneven in places or is a different color than the bag itself, then you should assume it is a counterfeit.
6. Supreme sweatshirt
- On the collar of this brand’s hooded and non-hooded sweatshirts, there are two dark red labels. On the first, larger, is written the name of the brand with the letter R in a circle. On the second, you’ll find the country of manufacture: Canada. There should be a recommendation not to iron the item on the inner label, where you can find the care instructions. Manufacturers of replicas often forget this detail.
- On sweatshirts with embroidered logos, the location of the letters on the red part should be uniform, and the distance between the two should be adequate. If you turn the authentic sweatshirt inside out, you will see a fine mesh of white threads on the back of the logo.
- Supreme complements the hoods of its sweatshirts only with flat laces, which are carefully tied at the ends. Round laces, burned at the ends, or laces with different types of terminations are a sign of counterfeiting.
7. Adidas Yeezy tennis shoes
- First, you have to check the wave pattern on the original Yeezy, which should be sideways with irregular wave prints.
- Next, you can check the tongue of the sneakers. The original Yeezy’s tongues are more curved, while the fake ones look much straighter.
- Check the inside of the shoes and see if the Adidas icon is the same size on each shoe. On some occasions, you may notice that their size differs.
- The stitching on the inside should also be checked, as it may look suspiciously amateurish.
8. New Balance sneakers
- New Balance sneakers have brand symbols on the back, tongue, the side of the sneaker, and the side of the sole, on the sole itself, and the insoles. The logo in the shape of the letter N on the side of the sneaker is made in the form of a patch.
- The original slippers have a soft sole, made of foam material, easily compresses and quickly returns to their original state. The sole protector is made of rubber. The insoles of authentic New Balance shoes have a perforation, logo, size, and information about the model.
9. Toms espadrilles
- The first thing to check is the insoles of your espadrilles. If they can be removed, your footwear is likely fake, as the original insoles are sewn to the bottom.
- Next, you can check the back of the espadrille to look at the logo. The letters of the original brand are perfectly balanced and square. However, the letters of the fake brand are pointed and unbalanced (note the odd shape of the letter “O”). Also, the stitching around the label appears thicker on the fake ones.
- You can also check the sides of the shoes to see if any glue is discernible. A reputable brand would never allow something like this, but a copy would probably have glue all over it.
10. Michael Kors Handbag
- For its bags, the brand uses only cream-colored labels containing the primary information about the product: serial number, shade, material, parameters, the price in USD, and a unique bar code.
- All parts of the original bags are engraved with the brand name. It is applied to magnetic clips, handle rings, clasps, carabiners, and fasteners.
- The brand’s authentic bags are made from a dense material that does not deform even during shipping when the item is packed.
11. Guess handbags
- First of all, fake Guess handbags are not made of leather but are cheaper synthetic material. You can check this by pressing the fabric with your finger. If the wrinkles stay there and do not disappear, it is not genuine leather.
- Next, you need to check the lining of the bag. Original Guess bags have an apparent soft lining, while fake ones sometimes have no lining. And if they do, it is very thin, like a sheet of paper.
- Finally, you can check the metal of the bag. The metal applications of a genuine Guess bag are sturdy and shiny, with a smooth surface. Counterfeiters, on the other hand, use a cheaper material that may appear dull and even have surface marks.
12. Guess watches
- Straps for Guess watches are made of metal, silicone, or natural leather. A lousy product smell, uneven color, cracks, scratches, and wear on the strap indicate that we are dealing with an imitation.
- The back should contain basic information about the watch: a logo with the brand name, the material of the watch body (as a rule, it is steel), and data about the watch mechanism with the engraving Japan Movt (as Guess uses only high-quality Japanese mechanisms).
13. Hermès handbags
- First, check the inside printing of the leather and see how the letters have been printed. The French accent of the letter E should be very elegant and not chopped up, as in the fakes. Also, the letters F and R in the word “France” appear to be glued together, something that would never happen on a genuine Hermès bag.
- Next, you can check the leather strap of the bag and inspect the stitching. On a genuine bag, the stitching looks much more elegant and flawless. In contrast, the stitching on the fake bag is not as elegant and, in some areas, looks thicker than that of the original bag.
14. Lacoste polo
- The Lacoste crocodile is always made with clearly defined details. Its eyes, teeth, legs, and red mouth are clearly visible. The crocodile’s body is bright green, and the tail runs parallel to the back.
- At the base of the polo neck, there is a white label with the logo and a red number indicating the size. In men’s models, it is one number, while in women’s models, it is two.
- An imitation Lacoste polo shirt can be spotted because of a small detail: its buttons. Original Lacoste garments have mother-of-pearl buttons with two holes. They have no inscriptions. Replica manufacturers often forget that, so they use buttons with four holes.
- In the men’s models, at the bottom, on the sides of the polo shirt, there are small openings approximately 1/2 inches deep. In women’s versions, the manufacturer does not make any cuts.
15. Balenciaga shoes
- Balenciaga sneakers have a very recognizable protrusion on the heels. This feature is often missing in counterfeits, as their structure is much weaker.
- Not only that, but the front of the shoe has a much more prominent curve than the originals.
- Also, if you check the back of the shoe, you will notice that the brand name is not well centered. Also, not all the letters are the same size and height, and some appear more significant than others.
16. Pandora bracelet
- The color of the original silver bracelet is a bit dull, not very light or bright. In manufacturing, Pandora uses a blackening technique that gives them this unique tone.
- The new original bracelet keeps its perfect shape and virtually no bending, showing well-defined edges of its striated silver cord.
- The size of the clasp on the original Pandora bracelets is comparable to that of the charms. On the front of the clasp, you can see the engraving of the brand: the word Pandora with a crown above the letter “o.”
- There is a brand-specific fastening in the clasp: a clover in the form of a small screw with four heads that serves to fasten the bracelet securely. In addition, the clasp must bear the quality seal of the metal (indicating its purity) with a mark of origin, the initials ALE.
- Pandora charms have an inscription with the name of the brand and the acronym of the metal they are made of. Since 2011, S means silver, and G is gold. Murano glass charms are free of cracks, broken parts, and air bubbles inside.
17. Levi’s
- The arched design on the back pockets of Levi’s jeans might be the brand’s most recognizable feature. It is either a simple bow or a diamond-shaped arch in the center of the pocket. This feature is often copied remarkably incorrectly on counterfeit jeans.
- In addition, the color of the stitching is traditionally orange on original jeans, while many fakes use white thread.
- The third sign of a fake pair of Levi’s jeans is the red tag on the back pocket. An original pair has “Levi’s” written on the red label, while a fake pair has a plain red tag with the letter “R.”
18. Timberland boots
- The sole has a caramel color, but if you look at it closely, it seems slightly transparent. The company logo and the brand name are printed on them, and the sole is uniform. The heel part does not protrude, but forms a continuous line.
- The logo is located on the outside, at the bottom of the boot above the heel. Its print is uniform and well-defined, located strictly vertically.
- The eyelets on the boots are perfect hexagons, which are ideally rounded on the outside. In men’s models, there are 7, in women’s models, 6.
- All seams on the boots are made with white thread. If there are several seams close, they are clearly parallel to each other.
19. Nike t-shirts
- The first thing to examine is the Nike logo. In most cases, it does not have exactly the same proportions as the original. Its angle and inclination may be different.
- Next, the label inside the T-shirt should be checked for misspellings. The original brand would never misspell words, but counterfeit products may have one or more errors.
- You will also need to look at the labels inside the shirt, near the bottom. Nike’s usually have two or more labels sewn in, while the fake ones usually have only one.
Have you ever unknowingly bought a counterfeit product? How did you recognize that it was not a genuine brand? Could you tell the difference, or did you have to ask an expert?
Woman Tires of Admirer Who Joins Her Jog Every Morning but Desperately Searches for Him When He Doesn’t Show Up — Story of the Day
Rebecca coped with her depression by organizing her life so there’d be no time for it. She’d been doing that for years since the divorce. Until one persistent stranger decided to interfere with her strict, lonely routine. Little did Rebecca know, he’d become the one person she’d end up missing.
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In the dim light of her bedroom, Rebecca lay on her back, her gaze locked on the digital clock beside her bed.
The numbers read 6:29. She took a steady breath, waiting for the clock to change.
As soon as it clicked to 6:30, the alarm went off, but Rebecca was quick to silence it.
She sat up, threw the covers aside, and rose from the bed with practiced precision.
For illustration purposes only. | Source: Midjourney
First things first—Rebecca smoothed out her sheets, arranging every corner until the bed looked crisp and perfectly made.
She walked into the bathroom, where everything had its place.
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Her toothbrush rested neatly in a holder, the soap was placed just so in a dish, and a small mirror hung over the sink.
Rebecca took a moment to look at her own reflection, her expression calm but distant.
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She was forty-seven, with lines of experience and resilience etched onto her face.
Seven years had passed since her divorce, and though the pain had dulled, it had left behind a scar.
Her response to the heartache had been order, discipline, and strict routine. These things brought her a sense of control, something solid to hold onto when life felt chaotic.
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At exactly seven o’clock, Rebecca laced up her running shoes, plugged in her headphones, and stepped outside, ready for her morning jog.
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For years, these runs had been her escape, a time to strengthen her body while listening to audiobooks that exercised her mind.
It was her shield against sadness, each step a way to push forward.
But for the past month, something had started to disrupt her carefully designed routine—a neighbor named Charlie, who seemed determined to break through her guarded solitude, one cheerful “good morning” at a time.
For illustration purposes only. | Source: Midjourney
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Charlie’s house was right across the street, and every morning, just as Rebecca fell into her steady pace, he would come bounding out, waving his arms like an enthusiastic kid, barely managing to keep his sneakers on.
This morning was no different. Rebecca spotted him out of the corner of her eye as he hopped down his steps, shoving his shoelaces into his sneakers in a hurry to catch up.
She sighed, rolling her eyes and speeding up, hoping he’d get the hint this time. But, as always, Charlie wouldn’t be discouraged so easily.
For illustration purposes only. | Source: Midjourney
“Rebecca! Wait, it’s me!” he called, his voice cheerful as he jogged over, waving with one hand and holding his side with the other.
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Rebecca pretended not to hear him and kept her eyes straight ahead, her footsteps rhythmic and focused.
But Charlie was determined, and soon he was jogging alongside her, albeit slightly out of breath.
“You’re fast… as always,” he managed between pants, giving her a crooked smile as he tried to match her pace.
For illustration purposes only. | Source: Midjourney
Rebecca pulled out one of her earbuds and glanced at him, feigning surprise. “Oh, hi, didn’t see you there,” she replied, with just a hint of annoyance.
She had her whole morning planned out, and chatting with her neighbor hadn’t been on the agenda.
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“No problem, totally my fault for being late,” Charlie said, his breath still coming in gasps.
Rebecca could see he was trying hard to keep up, yet he looked pleased just to be running alongside her.
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She gave a small, dismissive nod and was about to put her earbud back in when Charlie chimed in again.
“Hey, want to hear a joke?” he asked eagerly, his voice carrying that unbreakable enthusiasm she found both irritating and oddly endearing.
“You’d save more breath if you talked less while running…” she muttered, but he ignored her suggestion.
“Why did the scarecrow get a promotion?” he asked, grinning.
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Rebecca sighed. She knew better than to indulge him, but she couldn’t help herself.
“I don’t know. Why?”
“Because he was outstanding in his field!” Charlie delivered the punchline with a broad, triumphant grin, his eyes bright with expectation.
Rebecca paused, rolling the joke over in her mind, and against her better judgment, a chuckle escaped her lips.
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She quickly tried to stifle it, but it was too late. Charlie had seen her reaction, and his face lit up with delight.
“See? You smiled! I’m getting better at this,” he noted with satisfaction, practically glowing at his small victory.
Rebecca shook her head, but her smile lingered, however brief.
“I’ll give it to you, that one wasn’t… too bad,” she conceded, still pretending to be unimpressed.
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Charlie threw a fist in the air, grinning as if he’d won a prize.
“Finally! Progress!” he cheered, laughing.
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Rebecca picked up her pace again, leaving Charlie struggling to keep up.
Each morning, Rebecca found herself looking forward to the sight of Charlie bounding out of his house with his untied sneakers and his cheerful grin.
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His silly jokes that once made her roll her eyes had grown on her, and she found herself smiling more often, even laughing aloud, which was something she hadn’t done in a long time.
More surprising to her, she had started to slow her pace—just a bit—so they could talk longer.
Charlie’s enthusiasm and light-heartedness had a way of softening the strict walls Rebecca had built around herself.
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He had even managed to slip past her strict routine, something she thought no one could do.
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As she laced up her shoes and looked out the window, Rebecca found herself glancing at his house, as she had started doing most mornings. Today, though, something felt different.
The door to his house was shut tight, and there was no sign of him.
She checked her watch and waited, telling herself not to worry. But after a few more minutes passed, doubt crept in.
This wasn’t like Charlie—he was always so excited to join her.
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She hesitated, feeling a strange mix of concern and disappointment, but finally, she walked over to his house and knocked on the door.
She tapped her foot as she waited, glancing around and hoping he’d just forgotten to wake up. But there was no answer.
She rang the doorbell again, then leaned close to the window, peeking inside, but the rooms were still and quiet.
“Charlie! Are you there?” she called, trying to keep her voice steady. “Come on, you’re missing our jog!”
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She hoped he’d suddenly appear, laughing and apologizing for being late. But all she heard was silence.
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Just then, an elderly voice spoke from nearby.
“Who’s shouting out here?” Startled, Rebecca turned to see Mrs. Lewis, an elderly woman who lived next door to Charlie, watching her with curiosity.
“Oh, Mrs. Lewis,” Rebecca said, feeling embarrassed for the outburst.
For illustration purposes only. | Source: Midjourney
“I usually run with Charlie, but he didn’t show up today. Maybe he overslept,” she added, her voice quieter, almost as if she were speaking to herself.
She felt a pang of worry, wondering if maybe he simply didn’t want to run with her anymore.
Mrs. Lewis shook her head, looking concerned.
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“Overslept? Oh no, dear. He was taken to the hospital by ambulance last night.”
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Rebecca’s heart skipped a beat.
“The hospital? What happened to him?”
Mrs. Lewis sighed, clearly upset herself.
“I’m not sure. I only saw the ambulance pull up and take him away. It’s such a shame. Poor man lives alone with no one to watch over him.”
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Rebecca stood there, processing the news, a wave of guilt and worry washing over her.
She had only known Charlie for a short while, but in that time, he had somehow become a part of her life, someone she looked forward to seeing.
Without a second thought, Rebecca thanked Mrs. Lewis, turned around, and headed back home to grab her purse and keys. There was only one hospital nearby, and she needed to find him.
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Rebecca felt her heart racing as she walked through the bustling halls of the hospital, the antiseptic smell filling her nose and making her even more anxious. She took a steadying breath as she approached the reception desk, hoping to sound calm.
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“Good morning,” she said, her voice just a bit shaky. “I’m looking for a patient who was admitted last night. His name is Charlie.”
The receptionist raised an eyebrow, looking over her glasses. “Do you have a last name, ma’am?”
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Rebecca felt herself blush. “No, sorry… I only know him as Charlie. We just… met recently,” she admitted, realizing how strange it must sound.
The receptionist gave her a slightly skeptical look. “You do know that only family or close relatives are typically allowed to visit patients, right?”
“I… I’m his girlfriend,” she blurted, surprising even herself.
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The receptionist’s eyes softened as a small smile crept onto her face. “Girlfriend, huh?” She tapped a few keys on her computer, a slight twinkle in her eyes.
“You might as well learn his last name, then. You’ll need it if he’s going to be around,” she said with a wink.
“Charlie Sanders. Room 113. I’ll take you there.”
Rebecca felt her heart flip as she whispered a quick “thank you” and followed the receptionist down the hall.
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Before they even reached the room, she could hear Charlie’s familiar laughter, his voice carrying through the doorway as he shared a joke with someone in the room.
The receptionist rapped gently on the wall to announce Rebecca’s arrival.
“Charlie, there’s a lady here to see you… she says she’s your girlfriend,” she added, a hint of playfulness in her voice as she glanced at Rebecca.
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Charlie’s eyes lit up as soon as he saw her. “Yes, yes! Rebecca, come on in. Of course, she’s here for me,” he said with a grin, gesturing for her to come closer.
Rebecca felt a rush of relief as she walked over to sit beside him.
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Charlie looked tired but cheerful, as if the hospital gown and the IV were just minor inconveniences in his day.
She glanced at him, both relieved and exasperated. “Girlfriend, huh?” Charlie teased, raising his eyebrows playfully.
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Rebecca gave him a mock-scowl. “I had to say something to get in here, didn’t I? And you missed our jog this morning! What happened?” she asked, a touch of concern creeping into her voice.
Charlie sighed, shifting slightly in the bed.
“Well… it’s a bit embarrassing to admit, but those jogs? Not exactly great for my health.”
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Rebecca’s face fell. “What do you mean?”
He glanced down, looking a little sheepish.
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“I have a heart condition. Doctor’s orders are to avoid anything too intense… like trying to keep up with you,” he admitted with a wry smile.
Her heart sank, and she shook her head in disbelief.
“Charlie, why didn’t you tell me? You shouldn’t have been running at all!”
Charlie gave a small, lopsided smile.
“Well… if I didn’t, I wouldn’t have seen you. I wouldn’t have gotten to know you.”
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Rebecca felt her face soften, a mix of surprise and affection warming her heart.
“So you were willing to risk your health just to talk to me?” she asked quietly, looking him in the eye.
He nodded, his expression turning serious.
“Yes,” he said simply.
“I’ve watched you every morning, jogging at the same time, like clockwork. I’ve seen you give things to charity, help the neighbors. You’re… you’re someone special, Rebecca.”
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Rebecca felt a lump form in her throat, his words striking her in a way she hadn’t expected.
She reached over and took his hand, squeezing it gently.
“Charlie,” she said, her voice soft, “you don’t need to run to spend time with me. How about dinner at my place instead?”
Charlie’s face broke into a warm smile.
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“Now that sounds a lot safer for my heart,” he replied, his eyes shining. “I think the doctor would definitely approve.”
Rebecca chuckled, feeling the tension in her chest ease as they shared a smile.
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“I hope so,” she murmured, looking forward to an evening that didn’t involve heart-stopping runs but instead a quiet meal with someone who, in a short time, had become surprisingly important to her.
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