Big and Beautiful: Plus Size Becomes the New Average for American Women

Social Media’s Role in Redefining Beauty Standards

Social media has revolutionized nearly every aspect of modern life, and its influence on beauty standards is no exception.

For decades, beauty ideals for women have been narrowly defined. From Marilyn Monroe’s curvaceous figure in the 1950s to the ultra-thin frames of 1990s supermodels, society’s idea of the “perfect” body has shifted over time. However, a consistent theme has been the pressure on women to conform to a singular standard, often dictated by pop culture and advertising.

In contrast, social media has significantly expanded the definition of beauty. Platforms like Instagram, TikTok, and YouTube now feature creators of all sizes, shapes, and ethnicities. This inclusivity is reshaping how people view their bodies, offering representation that goes far beyond the size 0 models traditionally seen in mainstream media.

Plus Size Becomes the New Norm

As American women increasingly embrace body positivity and size inclusivity, research shows that the average body size is also changing.

A study published in the International Journal of Fashion Design, Technology and Education highlights a shift in what is considered “average.” While it was once commonly stated that the average size for American women was 14, the study reveals that the average woman now wears between a misses size 16 and 18, which corresponds to a women’s plus size 20W. Additionally, the average waist size has increased from 34.9 inches to 37.5 inches over the past two decades.

“We hope this information reaches both the industry and consumers,” said Susan Dunn, one of the study’s lead researchers, in an interview with Today. “Understanding these figures can have a profound impact on women’s self-esteem. The apparel industry needs to recognize that these women are here to stay and deserve inclusive clothing options.”

Why Are American Women Getting Larger?

The average size of American women has increased over the past several decades. According to the CDC, the average weight of an American woman is now approximately 170.6 pounds, compared to 140 pounds in the 1960s. Multiple factors contribute to this trend:

  • Lifestyle Changes: Sedentary jobs, higher calorie consumption, and an increased reliance on processed foods play significant roles.
  • Cultural Shifts: Greater acceptance and celebration of diverse body types have reduced societal pressure to adhere to extreme dieting.
  • Genetics and Environment: Genetic predispositions and environmental factors, such as stress and access to healthy foods, also influence body size.

Beyond Appearance: A Health Perspective

While larger body sizes are increasingly celebrated, the medical implications cannot be ignored. Obesity rates have doubled since 1990, according to the World Health Organization. Social media, while fostering inclusivity, has also been criticized for promoting unhealthy lifestyles and sedentary habits that contribute to weight gain.

The Mayo Clinic emphasizes that “obesity isn’t just a cosmetic issue.” It is a medical condition that increases the risk of numerous health complications, including heart disease, diabetes, high blood pressure, high cholesterol, liver disease, sleep apnea, and certain types of cancer.

A New Era of Beauty

True beauty lies in celebrating individuality rather than conforming to a rigid standard. Social media has been instrumental in spreading this message and has the potential to reshape beauty norms in a positive way when used thoughtfully.

What’s your take on social media’s impact on beauty standards? Share your thoughts and pass this article along to gather more perspectives!

What does a 69-year-old beautiful Veronica Castro look like, and what is the current status of “Wild Rose”?

She was recognizable to many people because of shows like “Wild Rose” and “The Rich Cry Too.” She was a fairly young actress back then, and she is now 69 years old. Today, we’ll tell you how she looks and what she did after the series. Veronica was born on October 19, 1952, in Mexico City. Her family, which also included two brothers and a sister, lived in squalor and struggled financially after her father left. At the university, my mother was a secretary.

Due to her low stature (153 cm), Veronica was teased at school and called names like “fat” and “short.” Later, when she was younger, the girl made the decision to focus on her appearance. She shed a lot of weight, even entered a beauty pageant, and started appearing in school plays and concerts.

After winning the “Face of the Year” competition in 1970, Veronica had offers to appear on television as a presenter and then as an actor. She started acting in the theater as well, and as time went on, she made fame and escaping poverty her main priorities in life.

Her new interest, singing, has developed into much more. Castro eventually started performing live. Since she was 19 years old, Veronica has been appearing in films; her first appearance was in the television series Love has a Female Face. Additionally, she has appeared in over 40 movies and TV shows in her filmography.

The names of the major characters, Marianne and Luis Alberto, have stuck in the memory for a very long time, even though the plot of the iconic serial “The Rich Also Cry” has long since been forgotten. The actual series was shot in 1979, and we started airing it in 1991.

Additionally, you are undoubtedly aware that Castro sang the soundtracks for the series screensavers for “Wild Rose” and “The Rich Cry Too” if you remember them. After the premiere of the television series House of Flowers in 2018, Veronica called it quits.

The actress’s personal life did not work out, but this did not prevent her from giving birth to children. She has two beautiful sons — Christian (46 years old), who became a singer, and Michelle (36 years old) — became a director.

Castro visited Russia in 1992 to film “Meeting with Rose.” She also performed on the program “Minute of Fame” during her second visit, which took place in 2010, and she joined the jury for that issue.

Veronica Castro currently owns a chain of cosmetics and perfume shops as well as her own cosmetics line, «Veronica Castro».

The actress maintains her beauty with both her lifestyle and plastic surgery, and she looks terrific. She exercises and plays tennis. also keeps on singing and working in TV. And even if the actress declared that her film career was over, it’s possible that she will still receive offers to participate in projects.

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