Dairy Queen store got in serious trouble after posting controversial sign

In 2017, a Dairy Queen in Kewaskum, Wisconsin grabbed attention online with a message posted in its front window, causing quite a stir across the internet.

Some words or expressions, like ”Merry Christmas,” can stir up controversy, even when they seem harmless to some.

In a world filled with different beliefs and traditions, what feels like a simple greeting to one person might come across as exclusionary to another.

It’s that clash of perspectives that can turn a seemingly innocent phrase into a hot topic. Take, for example, a Dairy Queen in Wisconsin that made headlines with a bold sign on its window — sparking a heated debate online.

For years, a Dairy Queen in Kewaskum, Wisconsin, has proudly displayed a ”politically incorrect” sign on its window. While locals have long been familiar with it, back in 2017, an out-of-town customer took notice and set the internet on fire.

The store’s owner, Kevin Scheunemann, is the one who put up the sign, and he stands by its message.

“I felt the sign was appropriate to hang in terms of being transparent about the views of the owner and staff supporting God and country,” Scheunemann explained to WeAreGreenBay.com.

The sign in Kewaskum

So, what did the sign actually say?

It proudly declared the restaurant’s stance on “political incorrectness,” emphasizing holiday greetings like “Merry Christmas,” “Happy Easter,” and “God Bless America.” It also included the phrase “In God we trust” and offered free sundaes to veterans on Veteran’s Day.

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According to the owner, he decided to put up the sign back in 2012, after a customer was upset by Christian music playing inside the restaurant.

“I just felt it was more appropriate to disclose these kinds of expressions,” Scheunemann continued. “It just seems that those kinds of values and principles are becoming controversial in society.”

Despite the occasional controversy, Scheunemann stands firm, willing to have a conversation with anyone who disagrees, but also proud of his values.

”Pretty tasteless”

But as mentioned, not everyone agreed with Scheunemann’s perspective. One customer from Oregon posted the sign on Dairy Queen’s national Facebook page in 2017, complaining about its exclusive nature.

This sparked a flood of negative comments, with people like Steve Thomas from Milwaukee saying, “I feel this is a pretty tasteless thing to have posted at one of your franchises. The part I disagree with is his use of the term ‘snowflake’… he’s alienating half the population by using that term.”

Thomas continued, “The other thing I don’t like is him belittling ‘safe spaces.’ Young adults need a safe place to talk when they’re struggling but won’t go because of the criticism they might receive. That’s why I disagree with this sign.”

Despite the backlash, many showed their support for Scheunemann, with some people even traveling long distances to snap a picture with the owner.

I just had to post this. Naturally, it was really busy tonight. This customer comes up to counter and says he has…Posted by Kevin Scheunemann on Saturday, June 30, 2018

In response to the controversy, Dairy Queen released a statement:

“American Dairy Queen Corporation does not encourage our independently owned and operated franchisees to post non-business related messages. This sign expresses the views of this independent owner only and does not speak for ADQ Corporation or other franchise owners. We expect our franchisees and employees to treat every customer with dignity and respect.”

New controversy

Then in 2020, the same Dairy Queen found itself at the center of another debate when a Donald Trump campaign sign, placed next to the restaurant’s parking lot, was nearly stolen.

CCTV footage showed two people trying to take the large Trump sign, but they couldn’t fit it into their car. Scheunemann, who posted about the incident on Facebook, even offered a $500 Dairy Queen gift card for information leading to the suspects’ arrest.

Love it or hate it, Dairy Queen’s politically charged sign has certainly sparked conversation over the years.

Whether you’re all for Scheunemann’s unapologetic stance or feel it crosses a line, it’s clear that his message has struck a chord with people from all walks of life. From heated debates on social media to those who travel miles just to snap a photo with the sign, it’s a reminder of how a single statement can ignite a much larger conversation.

So, what do you think? Does Scheunemann’s sign represent standing strong in your beliefs, or is it a step too far in today’s divided world?

FINDING LOVE AND STRENGTH THROUGH FAITH: THE EXTRAORDINARY JOURNEY OF MAUREEN MCCORMICK

Life is a rollercoaster ride, complete with peaks and valleys. Even Hollywood luminaries like Maureen McCormick, celebrated for her iconic portrayal of Marcia in “The Brady Bunch,” have encountered their fair share of trials. Yet, amidst the chaos and personal struggles, McCormick unearthed solace and inner strength through her unwavering faith.

In this digital era, discovering true love through a dating app may seem commonplace. McCormick’s love story, however, took a different route. It all began during a concert when her gaze intersected with that of a man seemingly destined to alter her life. Determined, she started attending the same Bible studies and positioning herself near him at church, aiming to forge a connection.

The Power of Love Love possesses an incredible ability to triumph over even the most formidable obstacles. McCormick and her now-husband, Michael Cummings, confronted their fair share of challenges on their shared journey.

FINDING LOVE AND STRENGTH THROUGH FAITH: THE EXTRAORDINARY JOURNEY OF MAUREEN MCCORMICK

techleaks | November 21, 2023 | Celebrity | No Comments

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Life is a rollercoaster ride, complete with peaks and valleys. Even Hollywood luminaries like Maureen McCormick, celebrated for her iconic portrayal of Marcia in “The Brady Bunch,” have encountered their fair share of trials. Yet, amidst the chaos and personal struggles, McCormick unearthed solace and inner strength through her unwavering faith.

In this digital era, discovering true love through a dating app may seem commonplace. McCormick’s love story, however, took a different route. It all began during a concert when her gaze intersected with that of a man seemingly destined to alter her life. Determined, she started attending the same Bible studies and positioning herself near him at church, aiming to forge a connection.

The Power of Love Love possesses an incredible ability to triumph over even the most formidable obstacles. McCormick and her now-husband, Michael Cummings, confronted their fair share of challenges on their shared journey.

McCormick grappled with addiction, which strained their relationship. Yet, throughout it all, Cummings stood by her side, resolute in his commitment. He firmly believed that together, they could overcome any challenge that life presented. Cummings also recognized the profound impact of McCormick’s child stardom and devoted himself to supporting her growth and healing.

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A Testament of Unwavering Faith Sustaining a thriving marriage for 37 years is no small feat. However, for McCormick and Cummings, it stands as a testament to their unwavering faith in each other. Despite the trials and tribulations, they clung to their love tenaciously, understanding that their connection was extraordinary and worth fighting for.

In a world where celebrity relationships often crumble under the spotlight, the enduring love between Maureen McCormick and Michael Cummings shines brightly. Their steadfast commitment serves as an inspiring example of the resilience of love and faith.

Their remarkable journey reminds us that true love not only exists but also possesses the strength to withstand the tests of time.

Let Their Extraordinary Journey Inspire You The extraordinary narrative of Maureen McCormick and Michael Cummings is a beacon of hope.

When you find yourself doubting the power of love, their story serves as a poignant reminder to cling to your faith, even in the face of life’s toughest challenges. Share their story and aid others in discovering hope in the transformative power of love.

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