March 8th is “a global day celebrating the social, economic, cultural, and political achievements of women,” according to the official International Women’s Day website. Additionally, the day serves as a call to action to accelerate gender parity. 2018 saw a McDonald’s in Lynwood, California, that may have given you the impression that you were seeing ghosts.
When you glanced through your Facebook feed the following morning, you might have spotted something that looked like a glitch, or even that you were in an episode of Black Mirror. It was not an error; none of those notions were accurate.
It wasn’t a trick of the eyes: the iconic McDonald’s arches emblem was inverted. It had nothing to do with their ongoing Twitter beef with Wendy’s, and it just looked like a huge, bubbly “W.” In “celebration of women everywhere,” McDonald’s revealed that the emblem has been reversed.
Although the sign at the Lynwood, California restaurant may have already been flipped, McDonald’s turned its arches inside out on Thursday, March 8, International Women’s Day, across all of its social media platforms. Workers wore hats and shirts with the “W”-style emblem, and 100 retailers countrywide had unique packaging with the logo on them.
Wendy Lewis, a spokesman for McDonald’s, provided some context.
Wendy Lewis, the chief diversity officer at McDonald’s, stated, “We flipped our iconic arches for International Women’s Day for the first time in our brand history in honor of the extraordinary accomplishments of women everywhere and especially in our restaurants.”
Lauren Altmin, a McDonald’s spokesperson, continued, “The new logo honors women everywhere.” Altmin said, “We have a long history of supporting women in the workplace and giving them the chance to grow and succeed.” “We are proud to share that, in the United States, six out of ten restaurant managers are women today. We take pride in our diversity.” Every social media platform used by the company saw a change in the logo, and 100 restaurants got unique “packaging, crew shirts, hats, and bag stuffers.”
Similar steps have been made by other brands to recognize women. With the launch of the “Jane Walker” bottle, Johnnie Walker donated $1 from each bottle to organizations that support women. Gender-related discussions are still highly relevant in popular culture. And vice president of Johnnie Walker Stephanie Jacoby stated, “We firmly feel there is no better time than now to introduce our Jane Walker icon and contribute to trailblazing organizations that share our mission.” “We are honored to celebrate everyone’s contributions to the advancement of gender equality as well as the numerous accomplishments of women.”
Brawny started a campaign called “Strength Knows No Gender,” in which she substituted female characters for the Brawny Man and gave $100,000 to Girls, Inc., an organization that assists young women in developing their financial and leadership abilities. McDonald’s did not, however, declare that it would be contributing to this effort.
I Think My Wife Looks Ugly After Her Plastic Surgeries and I Don’t Know What to Do
Navigating changes in a relationship, particularly those related to physical appearance, can be a delicate and emotional journey. A Bright Side reader is having a hard time after his wife underwent plastic surgery. He shared a letter with us seeking our advice.
He shared his side of the story.
Here are some tips that we believe can help you.
- Reflect on Your Feelings: Take some time to reflect on your feelings and understand why the changes in your wife’s appearance are affecting you. Are your concerns purely aesthetic, or do they come from deeper emotional reasons? Understanding your own feelings will help you communicate more effectively with your wife.
- Communicate Honestly and Compassionately: Approach the topic with empathy and compassion. Let your wife know that you love her deeply and that your concerns come from a place of care. Use «I» statements to express your feelings without placing blame.
- Focus on Emotions, Not Criticism: Avoid criticizing your wife’s appearance directly. Instead, focus on expressing how the changes make you feel. For example, you might say, «I miss the unique features that made you who you are,» rather than, «You don’t look like yourself anymore.»
- Reassure Her of Your Love: Make sure your wife knows that your love for her goes beyond physical appearance. Reassure her that you’re committed to supporting her through any challenges she faces, including those related to self-image.
- Encourage Open Dialogue: Encourage open and honest communication between the two of you. Create a safe space where both of you feel comfortable expressing your thoughts and feelings without fear of judgment.
- Seek Professional Help If Needed: If you find it difficult to navigate these conversations on your own, consider seeking the help of a therapist or counselor. A professional can provide guidance and support as you work through your feelings together.
- Focus on Shared Activities: Spend quality time together engaging in activities that you both enjoy. Focus on building emotional intimacy and strengthening your bond as a couple.
- Support Her Self-Esteem: Encourage your wife to focus on aspects of herself that she feels confident about, aside from her appearance. Remind her of her strengths and accomplishments.
- Be Patient and Understanding: Remember that adjusting to changes in appearance can be a complex process, and it may take time for both of you to adapt. Be patient with each other and offer support along the way.
- Explore Ways to Reconnect: Find ways to reconnect as a couple and reignite the spark in your relationship. Whether it’s through shared hobbies, romantic gestures, or simply spending quality time together, prioritize nurturing your connection.
By approaching the situation with empathy, understanding, and open communication, you can navigate this challenging time with grace and compassion.
Leave a Reply