March 8th is “a global day celebrating the social, economic, cultural, and political achievements of women,” according to the official International Women’s Day website. Additionally, the day serves as a call to action to accelerate gender parity. 2018 saw a McDonald’s in Lynwood, California, that may have given you the impression that you were seeing ghosts.
When you glanced through your Facebook feed the following morning, you might have spotted something that looked like a glitch, or even that you were in an episode of Black Mirror. It was not an error; none of those notions were accurate.
It wasn’t a trick of the eyes: the iconic McDonald’s arches emblem was inverted. It had nothing to do with their ongoing Twitter beef with Wendy’s, and it just looked like a huge, bubbly “W.” In “celebration of women everywhere,” McDonald’s revealed that the emblem has been reversed.
Although the sign at the Lynwood, California restaurant may have already been flipped, McDonald’s turned its arches inside out on Thursday, March 8, International Women’s Day, across all of its social media platforms. Workers wore hats and shirts with the “W”-style emblem, and 100 retailers countrywide had unique packaging with the logo on them.
Wendy Lewis, a spokesman for McDonald’s, provided some context.
Wendy Lewis, the chief diversity officer at McDonald’s, stated, “We flipped our iconic arches for International Women’s Day for the first time in our brand history in honor of the extraordinary accomplishments of women everywhere and especially in our restaurants.”
Lauren Altmin, a McDonald’s spokesperson, continued, “The new logo honors women everywhere.” Altmin said, “We have a long history of supporting women in the workplace and giving them the chance to grow and succeed.” “We are proud to share that, in the United States, six out of ten restaurant managers are women today. We take pride in our diversity.” Every social media platform used by the company saw a change in the logo, and 100 restaurants got unique “packaging, crew shirts, hats, and bag stuffers.”
Similar steps have been made by other brands to recognize women. With the launch of the “Jane Walker” bottle, Johnnie Walker donated $1 from each bottle to organizations that support women. Gender-related discussions are still highly relevant in popular culture. And vice president of Johnnie Walker Stephanie Jacoby stated, “We firmly feel there is no better time than now to introduce our Jane Walker icon and contribute to trailblazing organizations that share our mission.” “We are honored to celebrate everyone’s contributions to the advancement of gender equality as well as the numerous accomplishments of women.”
Brawny started a campaign called “Strength Knows No Gender,” in which she substituted female characters for the Brawny Man and gave $100,000 to Girls, Inc., an organization that assists young women in developing their financial and leadership abilities. McDonald’s did not, however, declare that it would be contributing to this effort.
My Son’s Boyfriend Dresses My Granddaughter Inappropriately. Here’s What I Did About It.
I drove up to my son’s new house early Saturday morning, looking forward to a day with my granddaughter, Trisha. The sun was just beginning to rise, casting a golden hue over the quiet neighborhood. As I pulled up to the driveway, I saw Trisha waiting on the porch, and my heart leapt with joy. But as she came into full view, my joy turned to shock. My eight-year-old granddaughter was dressed in an outfit more suited for a teenager heading to a rave than a young child.
She wore a crop top, mini skirt, and chunky boots, with her hair dyed a bright, unnatural shade of pink. I could barely recognize the sweet girl I used to tuck into bed every night. My son’s new partner, Sonya, stood behind her, looking entirely unbothered.
“Good morning, Grandma!” Trisha chirped, running up to hug me.
“Morning, sweetheart,” I replied, my voice catching in my throat. “What are you wearing?”
Before Trisha could answer, Sonya stepped forward. “It’s the latest fashion, Janet. Kids express themselves through their clothing these days. You wouldn’t understand.”
The Rift in the Family
The loss of my daughter-in-law had been devastating for our family. My son, Mark, had been inconsolable for months. In his grief, he had asked me to move in with him and help take care of Trisha. We had formed a close-knit unit, helping each other heal. But then, Sonya appeared.
At first, I was hopeful. Mark deserved happiness, and if Sonya could provide that, I would support their relationship. But it quickly became apparent that she was not a good influence. She encouraged Mark to work less and party more, leaving Trisha in her care far too often.
When Mark decided to move in with Sonya, I was left in his house, relegated to seeing Trisha only on weekends. It felt as though my entire life had been upended by this woman who didn’t seem to care about the family she was disrupting.
A Day of Reflection
After the initial shock, I decided to go on with the day as planned. We went to the park, had lunch at her favorite restaurant, and visited the zoo. But throughout the day, I couldn’t shake the image of Trisha’s outfit and Sonya’s dismissive attitude.
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